Andrew Seybold Wireless University

WIRELESS MOBILITY TODAY AND INTO THE FUTURE

Few can comprehend all that has happened in the wireless industry since this time last year and we are only beginning to grasp what is to come. Wouldn’t you like to know and prepare for what lies ahead?
At the ANDREW SEYBOLD WIRELESS UNIVERSITY, you will receive a solid grounding in wireless as it is today and you will look into the future of this rapidly changing industry with the most in-depth, up-to-date education in wireless available in a convenient one-day seminar. The content has been updated for this session and the format has been revamped to maximize your learning experience.

Learn

• Why wireless penetration will grow to over 300%
• Why technology will be eclipsed by applications
• How the 4G world is shaping up and what is next
• Why spectrum is such an important wireless resource
• How and why the wired and mobile Internet are different
• How consumer wireless is impacting corporate wireless systems
• What element of wireless is most important to users
• The real differences between licensed and unlicensed spectrum
• What is hot today, what will be hotter tomorrow
• Which wireless network operators will survive the next 5 years
• What the most important wireless issues will be in 2011

Who Should Attend

With a focus on trends, current issues, and the future, this seminar is relevant to professionals across the industry:

• Executives and entrepreneurs focused on wireless convergence
• Leaders of companies migrating to workforce mobility
• Business professionals new to wireless
• Technology evaluators and implementers
• Developers of content, applications, devices and technologies

Numbers Speak

Of survey respondents for the spring 2010 session, 87% recommend this course; 93% will use what they learned in their current jobs; and 24% have attended more than once.

Description

In its 15th year, ANDREW SEYBOLD WIRELESS UNIVERSITY explores complex issues facing wireless mobility by examining the elements – technologies, devices, applications and content.

Andrew M. Seybold, wireless pioneer, highly regarded wireless industry analyst and acknowledged expert at trend prediction is a popular choice as a guest speaker at corporate events. He will lead this seminar in his straightforward, no holds-barred approach in plain language and an engaging style as he tells it like it is.

The day starts with a foundation in wireless and builds on that knowledge. Hear the latest about wireless technology and device developments, trends, how IP plays in wireless and the move toward convergence that will blur future boundaries.

Find out the latest about wireless networks and explore issues surrounding such topics as spectrum allocations, LTE, WiMAX, Wi-Fi, “free” access and what lies ahead.

Then explore wireless data as you look into the future of applications, content and technologies, focusing in on what will fuel demand for services that go well beyond voice. Learn about issues surrounding bandwidth, open access, location-based services integration and personal privacy. Examine the impact Internet companies are having on wireless companies, changing business models, what makes a good mobile application, mobile platforms, and the two Internets.

In closing, Andrew Seybold will share his predictions for the next two years, from looking at trends expanding broadband to the impact of the economy and the next Big Thing.

What You Will Gain

• Knowledge about the industry’s trends and issues
• Essential information about current and future technologies, applications, devices and more
• Improved ability to assess facts and make informed decisions
• The ability to identify money-making opportunities
• A competitive advantage

Agenda

Morning Session: Wireless Technology Update

• Wireless Spectrum: Properties, Uses
• Wireless Wide-Area Networks: 2G, 3G, 4G and Beyond; LTE, WiMAX, TV White Space, GSM, CDMA, HSPA, Femtocells, Picocells
• Wireless Local-Area Networks: Wi-Fi
• Wireless Personal-Area Networks: Bluetooth, ZigBee
• Other Technologies: RFID, Smart Grids

Afternoon Session:Wireless Markets, Players, Devices, and Futures

• Wireless Markets: Consumer, Enterprise, Vertical
• The Players: Network Operators, Device Manufacturers, Software Developers
• The Devices: Smartphones to Laptops
• Operating Systems and Ecosystems
• Industry Commentary and Predictions

Please Note:
ANDREW SEYBOLD WIRELESS UNIVERSITY working binders will be provided onsite only to attendees that have directly registered for this partner event pass; Super Pass attendees will not receive a hard copy of the binder onsite.

Super Pass attendees who would like to attend the ANDREW SEYBOLD WIRELESS UNIVERSITY event will be provided a link onsite before and during the session to access a digital copy of the working binder provided by Andrew Seybold, Inc.

Sponsorship Information:

Premier Sponsor:

Break Sponsor:

Sponsors:    
   

Available with:

• Super Pass
• Partner Event Pass

• Registration Fee - $375.00